Role: Head writer leading The Teletubbies social media channels
Strategy: Reconnect with the ‘90s kids who spent their Saturday mornings watching The Teletubbies and return Tinky Winky, Dipsy, Laa-Laa, and Po back into the zeitgeist.
The Teletubbies & OK! Magazine Partnership
Social media conversation ticked up in recent years asking ‘what ever happened to The Teletubbies?’ We decided to give the Tubby Four the boy band treatment and spilled the beans to OK! Magazine that The Teletubbies had an ugly break-up through social media + print partnership. The campaign received 8.6 Million Total Impressions.